How to Migrate Your Shopify Data to GA4 Using Tag Manager

Starting July 2023, Google is retiring Universal Analytics and replacing it with GA4. If you haven’t migrated yet, don’t worry, it’s never too late, in this article you will learn how to migrate your Shopify data to GA4!   In this post, we’ll walk you through using Tag Manager to migrate all your Shopify data to […]

Advertising options for small businesses in NZ

Introduction SMEs often find themselves in a catch-22 situation of needing marketing to grow and increase revenues and needing growth to pay for their marketing. Scares resources either make you efficient and superior to your competitors, or you go bust. Here are some ways of marketing and advertising forsmall businesses in New Zealand on a […]

How To Create An Automatic Monthly Google Ads Pacing Sheet

In this video tutorial, you will learn how to create a monthly Google ads budget pacing sheet that connects to your MCC account and updates automatically First Step To Make a Monthly Google ads Pacing Sheet Make a copy of this spreadsheet and edit it as suited to your needs. Monthly Budget Pacing Sheet Copy […]

9 things to include when you’re writing content for your brand

Introduction This is a 1700-word rant about keeping the same tone across all your business content and writing content for your brand. Have fun! There are a few basic considerations required when producing content for your company or business – whether writing a blog to boost your SEO or drafting ad copies. Most marketing companies […]

How to Add Videos to Your Website

Introduction You have a great website, but it still needs something. Adding videos is easy to make your site more exciting and engaging. The good news is that adding videos is fairly simple. This guide will walk you through the steps of adding a video to your WordPress and Shopify websites. Having videos on your […]

Digital marketing for Tauranga business

Digital marketing for Tauranga business

As Tauranga continues to grow, so will your business. By investing in digital marketing, you can take advantage of this growth, partake in it and reach more clients and customers both in Tauranga and New Zealand. Talk to us about how your business may do far better with: Reaching to Tauranga as SEO Experts At V […]

Business Reputation Management

Introduction When we discuss reputation management, we are referring to how your brand is perceived online. Business reputation management is the process of: Shoppers and those looking for service-based businesses make a purchasing decision based on reviews, whether a business uses their logo consistently, company bio, and the general content a business puts on the […]

How to Use Google My Business

Introduction A Google My Business (GMB) account is crucial to being found online. It’s a free tool for businesses and organisations in Auckland to manage their online presence across Google, including Search Engine Results Pages and Maps. GMB is a simple and crucial tool for businesses to establish credibility online with those searching on Google. […]

What is Influencer Marketing

Introduction When you think about influencer marketing, you might think of YouTubers segmenting to a sponsorship message during their review of a product or an experience. However, there’s a lot more to influencer marketing than meets the eye, such as: Understanding how influence works are essential if you want your business to thrive online. Fortunately, for all […]